Advisory
Occasional working sessions for a specific GTM problem. Not a retainer, not a rate card.
GTM Foundation is the front door: the methodology I use as a full-time CRO, built so founders and operators can run it themselves. I occasionally take on advisory work when a single problem needs a person in the room.
The only priced advisory offer is a GTM Strategy Session ($2,500, two hours, one question). Need something bigger than a single session? Let's talk. I don't publish a menu of ongoing retainers.
Start here instead
Most people should start with the GTM Foundation Program. Get your Health Score, see where the foundation is broken, and work the stages yourself. Come back to advisory if you still need judgment on one decision.